Richard Jones

Business & Asset Finance Broker – Warkworth & North Auckland

With more than 20 years’ experience in business and asset finance, Richard Jones works alongside business owners across Warkworth and North Auckland to structure finance solutions that genuinely support growth — not just short-term repayments.

Richard specialises in business finance, asset and equipment funding, and commercial property finance, helping SMEs access funding for vehicles, machinery, plant, technology, property development and working capital. His approach is practical, strategic, and grounded in a deep understanding of how Kiwi businesses operate day-to-day.

Supporting Local Businesses with Tailored Finance Solutions

Based near Warkworth, Richard provides hands-on support to businesses throughout the Rodney District, including Orewa, Wellsford, Mangawhai, Warkworth & Matakana . He understands the pressures local operators face — from managing cashflow and seasonal income, to funding growth while maintaining financial flexibility.

Whether you’re:

• upgrading or replacing business assets
• expanding operations
• restructuring existing finance
• or funding commercial property or development

Richard works with you to design a finance structure aligned to your business cycles, tax position and long-term objectives.

Experience Across Asset, Property & Commercial Finance

Richard’s background spans a wide range of industries, including transport, heavy machinery, engineering, aviation, printing and manufacturing. This experience enables him to assess funding opportunities quickly and identify lenders that are genuinely suited to each transaction — not just the most convenient option.

He also brings hands-on property development experience, having completed a multi-lot development from funding and design through to construction and sale. This gives Richard a practical edge when advising clients on commercial property and development finance, particularly for owner-operators and SME developers.

Access to 40+ Lenders — Structured for Your Business

As part of Finance New Zealand, Richard has access to more than 40 funding partners, including main trading banks and specialist non-bank lenders. This allows him to create competitive tension between lenders and structure funding solutions that are tailored — not templated.

Rather than applying a one-size-fits-all lending approach, Richard focuses on:

• selecting the right lender (or combination of lenders)
• structuring repayments to suit cashflow
• ensuring flexibility as your business grows

The result is finance that works with your business, not against it.

A Personal, Long-Term Finance Partner

Richard values long-term relationships and takes a proactive, advisory approach with his clients. Many business owners work with him across multiple funding cycles — from their first asset purchase through to expansion, property ownership and refinancing.

If you’re looking for a business or asset finance broker in Warkworth, North Auckland area, Richard offers experienced, local advice backed by national lending capability.

I am a financial adviser, and I am giving advice on behalf of Finance New Zealand Limited. Finance New Zealand Limited is a licensed Financial Advice Provider. Important disclosure information relating to Finance New Zealand Limited is available on our website www.financenz.co.nz/disclosure